An effective strategy needs to be clear, exciting, executable and based upon customer needs. BRG’s research in this area is comprehensive and performance driven. 

Organizations who develop and execute effectively a strategy which guides their decision making identify an underlying purpose which energizes and engages them. It unites the Organization with its customer and quite literally drives and energizes performance. That is, the underlying intrinsic thoughts of Work Focus and Paradox and Complexity enable teams to both evaluate and develop more effective strategies. This virtual based intervention is powerful to kick start a strategic transformative process.